About Jack

Jack Smith is the creator and founder of The Social Latte which specializes in consulting with companies large and small on how to best implement the power of social media and online media for maximum business success.

Jack is also a speaker, educator and trainer who brings humor, insight, education and value to every engagement.  Jack has spoken for Bolo 2009, Social Media Club, Agency Side, Boomerz, Fidelity and has been featured in the Online Publication Practical Social Media.  Jack has been a guest blogger for the Tempe Chamber of Commerce and also writes for Jobing.com and is a founding member of the International Social Media Association.  Jack is an entrepreneur at heart and has worked with companies on the Fortune 100 as well as local businesses.

We are always working with our clients on new ways of maximizing how websites, blogs and social media tools engage people in conversations to develop new business relationships, increase sales, build brand awareness and much more.  We partner with our clients to bring together the perfect blend of  resources, technology, marketing and business acumen to strategize, implement, measure and monitor your marketing and social media goals while making it all fun, informative and accessible to your organization.

Jack is a bright and deeply credentialed software developer and technology consultant, and a marketing  maniac.  Jack is not only an avid participant and educator in social media, but is constantly taking part in educational classes and certifications to ensure you are getting the best and most timely advice.  Currently, Jack spends his time consulting with businesses from start up companies to the Fortune 100 on the topics of, technology and social media.

Through his consulting background and having worked with so many different clients and business requirements, Jack brings a broad and valuable mix of functional, technical, and practical expertise to every project. His leadership, communication, interpersonal skills and network of colleagues around the globe allow him to easily integrate into complex team environments and provide great depth and insight in a variety of situations and roles.  All of which results in a plan that is fully developed, managed and executed with the greatest attention to detail.

Previously, he was a key software consultant for the world-famous PeopleSoft, in Northern California, and has worked on projects for Accenture, State Farm, Aspen Resorts and the Justice Department.   Jack then moved on to form his own consulting company and eventually created his own travel company founded on  proprietary technology he developed.  Jack is passionate about working with businesses and showing them how they can leverage new technology, marketing techniques and relationships to build amazingly successful businesses while having fun in the process.  Jack is also actively involved in various volunteer projects and organizations such as the Tempe Chamber Of Commerce, the Gonzaga Alumni Association and many others.

The smile that comes across people’s faces when they realize technology doesn’t have to be scary and intimidating, marketing doesn’t mean selling something to every person you see and that you can use both technology and marketing to create amazing relationships that were never before possible is what has him jumping out of bed every morning.

In addition to conversations around social media on this site, you will also find me talking passionately about….

• World Travel & Cultural Experiences
• Developing Residual and Multiple Income Streams
• Training And Personal Development
• Entrepreneurship, Direct Sales and Network Marketing
• All types of music but especially Dance and House Music
• All things Wine, Beer, Gadgets & Mac

Let our technology & marketing geeks  help you strategize, implement and execute new initiatives like social media that are cutting-edge and high-impact.   In these economic times – it’s imperative that you leverage resources in the most compelling way possible and that is what we do every day for our clients.